ruthdelacruz | Travel and Lifestyle Blog

The internet knew her as @ruthilicious. Ruth dela Cruz is a lifestyle blogger from Manila, Philippines. She loves writing about her travels. Drop her a note at admin@ruthdelacruz.com.

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April 9, 2010

Charles and Keith Opening Everywhere!

I am not a fan (this store doesn't have my size! Arrgh!), but I know how nice and stylish their shoes are. I have friends to testify. I was at SM San Lazaro yesterday and was surprised to see a spot covered with Charles and Keith's tarp. It's on the right side of the entrance where the Penshoppe Lab was located.

Seems that this brand is reaching out to the market. At least, there is no need to bid online or go to Singapore to buy a few nice pairs. Some months ago, I already saw some Charles and Keith collection displayed inside SM Department store.

Ironically, just when a brand reaches to a broader market, it is when it loses its appeal.