travel & lifestyle blog by ruth dela cruz

Electrolux is for Sharing and Saving

August 4, 2014

In a pristine restaurant, Le Jardin on top of W Building in the Fort, Electrolux showed us how easy and simple it is to save and share.

We were joined with Electrolux’s Brand Ambassadors, Chef Bruce Lim, Chef Rosebud Benitez, Janice Crisostomo-Villanueva, and Cheska Garcia-Kramer who shared with us how they manage their household and family relationships, and how Electrolux help them saved time and finances. 

Click Read More to know more about the Delightful-E Simple to Save and Simple to Share..

Delightful-E Simple to Save

I have a love-hate relationship with doing the laundry. Sometimes I enjoy it, sometimes I don’t. I personally hand-wash my (delicate) clothes (because I love my clothes that much), although they say that I should love my hands more. I seldom use the washing machine because I felt that doing so is time-consuming and costly. 
Andrea Pionilla, Marketing Manager of Electrolux Philippines understands this. She explains that this is the reason behind the Delightful-E Simple campaign. “We want to help moms save not just money but also their precious time by making their everyday tasks delightfully simple and easy”.

We were joined by Rizel Anne, Marketing Communications officer from Electrolux
who explained how to use the Savings Calculator
Electrolux developed the Savings Calculator (which is accessible via Facebook).The app will help you track your laundry expenses and savings based on the clothes that you use, and other factors for laundry. It was amazing when the calculator revealed how much money you can save, and what you can buy from these savings!
Savings Calculator Facebook Contest
To help you start your laundry savings, Electrolux is giving away the perfect laundry partner to four lucky users. Four Electrolux washing machines are up for grabs. To join, (1) like the Electrolux Little White Book Facebook page; (2) calculate your laundry savings using the Savings Calculator; (3) hit the share button found in the result page; and (4) in the caption, tell us what you plan to buy using your laundry savings, include the hashtags #DelightfulE and #SimpleToSave and post it on your Facebook page. The contest will run from August 11 to September 15, 2014.

PS. I love the Little White Book fanpage because of the household tips!

Delightful-E Simple to Share

I love that Electrolux is not just all about saving, but also sharing. Remember the My T-Shirt Story that I have participated in some years ago? Electrolux wil hold the annual clothes donation drive but this time around, they are giving it a personal touch. 
From simply collecting pre-loved clothes for family-stricken families, Electrolux in partnership with Gawad Kalinga’s Trese, will add extra warmth by transforming the clothes to quilts for new born babies from orphanages and other communities. 
During the event, we were given pieces of cloths to make our pledge.
I love how each piece of clothing would have a story to share, and when put together, it is like sort of a bayanihan. Plus, having moms take part in this project would mean a lot. As Andrea puts it, “We hope to mark the difference between giving and sharing. For when we share, we freely impart a piece of ourselves – time, effort, concern. Hence, we are able to give more”/
I love this wall!
Simple to Share Instagram and Twitter Contest
Electrolux challenges us to give a bit more of ourselves to those in need. Share a special piece of clothing that is close to your heart and you will get a chance to win one of the four twin tub washing machines from Electrolux and Breeze laundry detergent gift packs. Follow these three easy steps to join:(1) take a photo of a special piece of clothing that you are willing to donate; (2) tell us why it’s special to you and why you wish to donate it, and (3) use the hashtags #DelightfulE and #SimpleToShare and tag @ElectroluxPH. Contest is from August 1 to September 30, 2014.
During the event, we also participated in a little contest with the four ambassadors. Trivia questions about housekeeping and Electrolux products. Chef Bruce’s team won the game! Congratulations!
It was my first time in Le Jardin, and I love the Parisian ambiance and the food! It was just disappointing that the service that afternoon was slow (probably because it is a plated menu). It is located right behind the Black Sheep.

Amuse Bouche

Tuna with Onion Mango Chutney

 Foie Gras with Apple Cream (the bomb!)


Grilled Salmon Fillet with White Wine

Cheese Plates
 Chocolate Mouse
 Before the program ended, Electrolux Brand Ambassadors once again share their advocacy and support for these campaigns. 

Cheska shared how she disciplines their kids by asking them to talk to each other and tell each other how much they love one another whenever the kids fight. 

Janice shared how she shares with her kids the importance of giving and sharing to the less fortunate.

Thank you Electrolux for having me and for sharing how simple it is to share and save!
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