Have you ever wondered how our friends with visual and hearing impairments enjoy movie? SM truly cares and “A Special Movie Screening for the Blind and Deaf” was hosted yesterday in SM The Block. I was invited to this very rare moment and for the first time I tried
seeing experiencing a movie with my eyes closed.
The event was spearheaded by SM Cares, a division of SM Foundation, through its Program on Disability Affairs in partnership with SM Cinema, Deaf-Blind Support Philippines, MTRCB and CALL (Center for Advocacy, Learning and Livelihood).
Our friends who are blind and deaf were all excited, while I was mostly curious how SM would show and present the movie.
Click Read More to know more about the special movie screening for deaf and blind..
Before the big screen rolled Hugo.. we were first introduced to this program which is consistent with SM’s support in promoting inclusion rather than segregation.
Bien Mateo, Program Director of Disability Affairs of SM Cares and SM Supermalls VP for North Luzon said the event is also supported by various People with Disability Organizations including AKAP Pinoy, Philippine Blind Union, National Council on Disability Affairs (NCDA) and the Philippine Foundation for the Rehabilitaion of the Disabled (PFRD).