Under Armour, the US-based performance footwear and apparel recently opened its newest store in SM Megamall with force as it opened with action-packed activities for its A-lister guests. Gracing the event were One FC Fighter Brandon Vera, US Olympian for Volleyball David McKenzie, and Vice Mayor Francis Zamora.
“Opening in Megamall is a natural step for the brand’s expansion in the Philippines,” said Carlos Maza, Senior Director, New Markets, Under Armour. “The response to our brand from athletes in the Philippines has been tremendous and we look forward to increasing our presence throughout the country.”
Evident in social media, more and more people are trying on an active lifestyle and Under Armour’s opening is a revolutionary milestone for gym warriors.
It was an event like no other as guests were not treated to a VIP luxe and cocktails but challenged to fitness routines.
Under Armour Megamall carries the Fall Winter collection, which is composed of the brand’s innovative HeatGear® Sonic, Heatgear® Flyweight, Coldblack®, Coldgear®, UA Storm, UA Tech™, and Compression range.
Under Armour is distributed in the Philippines through an exclusive partnership with Triple Pte. Ltd. The SM Megamall opening was taken cared by the Grupo Athletica.
SM Megamall Bldg A, UG Level
(+63 2 654 5466)