I admit that I use different products and do a lot of things to my hair that damages it. I had my hair permed, colored and treated. I was one of the 84% of women who are aware of that styling activities damage the hair but still continue to do it because.. it makes us feel good about ourselves. I especially love the time when I had a digiperm and my hair was all curly and messy sexy.
My favorite hair stylist (hello Goddess Joey!) admits that I am lucky to have healthy and strong hair that it can withstand the different tortures it has undergone. Now, I am happier with my straight hair and I do nourish it with keratin-rich products once in a while.
But lo and behold, I just found out that even simple things such as towel drying, combing, brushing and exposure to the sun and wind can also cause damage to one’s hair.Â
Thankfully, my favorite beauty brand, Dove recognizes it and offers a solution.
Dove lets us Go Play with our hair as it promises to take care of the damage.Â
What do you expect from a Bridges PR and Unilever event? Awesome set-up and fun activities!
It is once again a white affair (this time with a touch of fun colors!) . I was late and when I came in I love the white background and burst of colors!
The Dove Team demonstrated how the Dove takes care of the hair through a rose experiment. Two roses were submerged in different solutions for 10 seconds – one is with Dove and the other normal hair product. Dove has Keratin-Actives (a patented hair care technology) which repairs damaged hair and strengthen it to make it more resilient against future damages. It provides nourishment and deeply penetrate into hair to repair it from the inside out.
