travel & lifestyle blog by ruth dela cruz


Reef’s Rover Collection + Surf 7101 La Union Preview

March 18, 2015

I wish I would have the courage to play with the waves and dance to the moves of the ocean. Soon. I am wishing I could start surfing.

I got the chance to see the preview of the Surfing 7107 La Union Documentary at the event hosted by Reef Philippines last night at Sands by the Bay.  I look at the surfers as if they were flying. I now understand why my friend feels so fascinated about surfing.

The event was hosted by Mara Lopez, who started surfing at the age of 5! Wow, I am not surprised. It was his dad who started the first surfing school in the Philippines. In times like this I wish I were exposed in sports when I was a kid. I was playing chess when I was 7.

Surf 7010 La Union is a documentary produced by Reef that follows Filipino surfers in La Union. They interviewed the locals, surfers, instructors, including Luke Landrigan (oh, I have a secret crush on me), and Mara Lopez (she has a cute picture of her 5-year old self balancing on a surf board!!!).  I love when locals said that during the earlier times, people would come to La Union and they care less about the jobs that they do in Manila (or which ever part of the world they are from). In La Union, they are all normal people learning to surf. 

Today, more and more people are embracing the surfer’s lifestyle. I see the evidence in my news feed. To be honest, I was not swayed by this surf fad – and a few times I was invited by my friend Larae to visit surf sites, I was not too excited. But, hearing the stories and seeing how fun, relaxed the surfer’s lifestyle is (and how tanned and beautiful their skin color is!), makes me want to pack my bags and go dance with waves. There’s only one thing that is holding me back in doing so, I don’t know how to swim 🙁 
The documentary shows the positive impact of surfing in a small town where one of the country’s first surf schools was opened. The community develops as it grows into a tourist destination, and more job opportunities are opened because of this. 
The event also features fashion show featuring Reef’s Rover Collection in head-to-toe outfits, reflective of Reef’s Just Passing Through mentality. Styles are relaxed yet cool vibrating the laidback summer and great waves. While the footwear highlights the Reef Swellular Technology which is made up of three distinct layers. 
Reef Swellular Technology:
First is a super-soft, contoured Swellular foam deck for comfort, then a medium-density Swellular midsole for support and finally, Reef’s signature Swellular high-density rubber sole. 

The Outsole is an example of Reef’s commitment to form and function, with tread patterns that mimic lines of ocean waves and ultimate comfort, support, traction and versatility. – Carlo Dionisio, Reef Philippines

We were given Reef slippers so we can enjoy the sand and surf vibe in the venue. It was my first time to wear a pair of Reef slippers and I find it really comfortable and soft. 

Reef started its history in early 80’s by Argentinian brothers Fernando and Santi Aguerre. Combining their strong entreprenueral spirit with passion for surfing, the brothers built Reef as the top sandal brand in La Jolla, California. Today, Reef is a worldwide name in surfing  – both in footwear and apparel. Indeed.. Reef is the famous brand of slippers that has bottle opener. 

with my “surf babes” – Glaiza and Lou! Had fun with you girls! 😉 

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