It is not everyday that you get to be part of a brand’s 15th anniversary. I attended the Electrolux 15th Anniversary gala night entitled Pamana which reflects how its thoughtfully designed appliances are present in every Filipino homes to make life better.
I confirmed to the invitation last minute and I didn’t get the chance to prepare for the modern Filipina theme. Electrolux has been a trusted brand in our home (and also in this blog), and I felt the need to be in the event despite other commitments.
Cristelle Torres, Ruth dela Cruz,
Ava Te, Ana Gonzales, Ashley Dy
From the catchy jingle that knock on our door and ring our bells, Electrolux tapped in so many Filipino homes through its innovative appliances – from vacuum cleaners, washing machines and dryers, refrigerators, ovens and air conditioners. Electrolux truly made a mark since 2002.
During the event, Electrolux also launched its newest campaign – Fashion Care – along side the introduction of the new washing machine that prevents shrinkage, faded colors and mishaping. I feel the need to own one because I still do hand-washing for my clothes.
The Electrolux Fshion Care Council was also introduced which is composed of ambassador Rajo Laurel and councils Amina Aranaz-Alunan and Janice Villanueva.
It is a double celebration for the employees as Electrolux also honored employees who have been part of the company’s growth. It is always good to see the same faces I met during my first Electrolux event. (that’s a little throwback post too on how I blog)
The night ended with a performance by Pops Fernandez! Electrolux being a generous brand, gave away prizes (I won!) and a nice souvenir to all the guests that would always remind us of the brand – a vacuum cleaner!
Cheers to many more years and thank you for always having me!