It is all about fun, comfort and fashion, as Mossimo combines Urban and Leisure with its Fall 2018 Collection which is set to be released on July 1, 2018 on all Mossimo store branches nationwide.
We got a sneak peak of the collection through the exclusive Fashion Show held at Johnny B Good (where the now defunct Hard Rock Cafe used to be – my heart still aches!).
Pretty in Sports offers a variety of pieces from pullovers, jeans, blouses, and hoodies that are easy to mix and match (and layer). The colors play with blue, white and red which are classic yet rocking the athleisure fashion scene.
Mossimo truly changing the game of streetwear, making pieces a lot more friendlier and comfortable – for both men and women. The brand also transitioned into subtle branding – changing most of its shirts into having a minimal logo – focusing on how the consumer will look and feel about wearing the brand (rather over “over-branding” the pieces they wear).
I already got a few pieces I love from the collection. I love that most of the pieces have androgynous flair in it. Truly, Mossimo’s Fall 2018 Collection: Pretty in Sports merges urban and leisure perfectly accommodating fashionably-forward and functionally in-demand lifestyle.
Waiting for the new collection.
Follow me @ruthilicious
What is your favorite from the new Mossimo Fall 2018 Collection?
Check out other VIP Events here.