I love brands that support women of different style, shapes, age and sizes. And when I think of a local brand, SM Woman always comes to mind.
(featured photo taken by Orin Thomas during #LenovoTechWorld with my girls – Jasmin, Lizza and Shannon)
This is the message brought to us this year, having set the tone earlier with its Dare to Denim campaign that encourages all women to love their bodies and be confident in their own skin. SM Woman ambassador Melania Solano shares, “I love the fact that different kinds of Filipina women with different body types were chosen for a campaign. It’s great to get behind a socially responsible message.” Following through on this, SM Woman launched the Dare to Denim nationwide caravan to spread the word on body positivity, rousing an overwhelming response from women all over the Philippines.
Plus size model and life coach, Kimi Lu, emphasizes on the power of this message by saying, “It could be life changing to feel accepted as it promotes equality for each person.” And just like that, SM Woman breaks down the limitations of body standards.
SM Woman was with me during those times that I chose to be fearless and daring.
Wearing SM Woman during 7th year of IBM Corporate Service Corp (with IBM Phils Country Manager)
SM Woman Fashion
SM Woman Casual
Then of course, my favorite SM GTW
Staying stylish is possible with different styles at affordable prices from SM Woman.
Get live updates on SM Woman’s latest news by following them on Instagram @smwoman, or liking their Facebook https://www.facebook.com/SMWoman.