If you can add dreams to the cart, would you do it?
At 12 midnight (August 20th), something fun and cool will happen!
Unilever products will have a really cute makeover – all participating
Unilever product photos will be replaced by hand-drawn renditions of the product while product names will be changed to children’s names for the #Shop2Give Year 3!
With over 2.8 million Filipino children currently out-of-school translating to over 2.8 million dreams
on hold, Unilever Philippines and Lazada have come together once again to support UNICEFF’s
Quality Education program by creating Shop2Give Year 2, #AddDreamsToCart. This collaborative
effort elevates the online shopping experience by giving shoppers the chance to help send out-of-
school children in the Philippines back to school.
Given the success of last year’s Shop2Give campaign, which has expanded across multiple
Southeast Asian countries, Unilever and Lazada once again aim to invite millions of Filipinos to
extend a helping hand with as simple as a click of a button. As you shop for your favorite Unilever
products during this Super Brand Day on the Lazada platform, part of the proceeds from the sale
will be donated to UNICEF.
Check out this amazing deals that you can enjoy:
-Up to 80% off on Unilever products with a collectible voucher
-A free Shop2Give tote bag for the first 1,000 shoppers
-All day flash sale of up to 70% off
-All day free shipping with a minimum purchase of Php 300.00
-Lazada vouchers with up to 30% discount beginning August 17
I really love this campaign from Unilever that gives shoppers a chance to be a part of something meaningful. Imagine how this program could benefit over 800,000 children over the course of several years by taking them a step closer to their dreams.
I am not sleeping early tonight and will wait for #ShopToGive and #AddDreamstoCart with Unilever, Lazada, and UNICEF.