Are Watsons Branded Products Good? Watsons Switch Test

June 14, 2016 Ruth Dela Cruz

The Watsons Switch Test

Whenever we shop for goods – we always ask ourselves if we go for quality or savings?

My x years of experience in shopping made me a wiser buyer. One of my favorite places to shop for personal care products and toiletries is Watsons. I love the Switch & Save where I can buy good products in affordable pricee. Watsons is Asia’s leading health and beauty retailer, currently operating with 4,800 stores in 11 countries in Asia. I love that I can go to Watsons wherever in the Asia I go – China, Hongkong, Taiwan, Macau, Singapore, Thailand, Malaysia, Indonesia, Turkey or even in Ukraine.

Watsons has been running the Switch & Save campaign for years, showing customers that if they switch from leading brand to Watson’s brand, they can get excellent quality personal care products at 80% less.

High-profile endorsers like Iya Vilania, Christian Bautista, Tessa Prieto Valdez and Patty Laurel have advocated this campaign.

Some might think that it is all but a promotion. Others are still unconvinced. That’s why, Watsons introduced the Switch Test.

Watsons set up unbranded booths in major cities around the country and they put up products against the best of the best. The Switch Test mediator had each customer try out two products – Watson’s and the Leader. We experienced the same Switch Test in the even held earlier at the Makati Shangri-la Hotel. We were asked to examine, feel, test and compare the products – and eventually choose the one we prefer.

I got the right and best choices! Watsons 🙂

The team tested lotions, toothbrushes, body scrubs, tissue and even hair irons – in the end, less than 20% of shoppers chose the leading brand over Watsons quality. They were surprised to find out that they can save much more when using and buying Watsons items. 8 out of 10 prefer Watson’s quality, not to mention the price.